This week’s conversation with Lisa Evans fits under the P of Promotion of the Humane Marketing Mandala. We are talking about telling the stories that matter for your business. As you’ll hear in the episode there is a fine line between being vulnerable in telling your story and oversharing. Lisa is the Director of Speaking …
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In this episode of the Humane Marketing podcast, I speak with Janene Liston, a pricing strategist also called ‘The Pricing Lady’. Together, we delve into the often-challenging topic of pricing services and discuss how businesses can develop a more strategic approach to pricing their offers. Janene shares her insights on the importance of understanding customer …
In this week’s episode, I talk to Amy Bonsall about the P of People, precisely people flourishing at work. Amy founded Nau and developed its core offerings by drawing on her extensive experience in designing for mental wellbeing and for communities, as well as her experience advising teams and leaders across 100s of companies in …
Today’s conversation about membership programs for humane businesses fits under the P of Product of the Humane Marketing Mandala. We’re talking about the membership business model today. I recently recorded a muse episode about two books I re-read regarding this same topic, so if you missed that solo episode go back and take a listen. …
My guest today is William Allen whom I met on the HSP Entrepreneur summit that Rose Cox organized last year. And we are talking about his experience doing business as a highly sensitive person. William is a first-time author with a writer’s heart and researcher’s mind. After getting a degree in Psychology with an eye …
Today’s short solo episode fits under the P of Passion. As you know, the Passion is the first of the 7Ps of the Humane Marketing Mandala. Passion or Purpose. They go hand in hand. We start out with that P to make sure we create a business and marketing that feels good, even long term. …
This week’s conversation with Christina Frei about marketing archetypes fits under the P of Partnership because I talked to Christina about seeing marketing as a partnership with their wider community. Christina Frei is a marketing consultant, author, and creator of the Generosity Practice mindset work and the Innate Marketing Genius tools and method. She helps …
Today I’m talking to Jürgen Strauss about his success in building a community with humane podcasting and networking circles. Jürgen is a transformational marketing strategist, helping businesses build visibility, professional authority and connection with their dream clients. He is passionate about helping businesses achieve exceptional results through innovation and modern human-centred marketing. Jurgen believes marketing …
Today’s conversation with Adam Kawalec on Income follows Impact fits under the P of Pricing of the Humane Marketing Mandala. Adam is a former top-level manager turned life & business coach, co-founder of a unique and internationally recognized personal trainer school, who’ve built a thriving business based on referrals only. With over 16 yrs of …
Today’s conversation fits under the P of Partnership, the last P of the 7Ps of Humane Marketing. Sometimes Partnership applies to other humans, in today’s case it’s a partnership with you and the truth. For this conversation about The Future of Truth, I invited Kayleigh O’Keefe. Kayleigh O’Keefe is the USA Today Bestselling author of …
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