Our Carbon Accounting Report

As one of the founding members of the My Carbon Zero initiative I commit to four simple actions: 

  • Reduce my own emissions
  • Reduce emissions elsewhere without offsetting
  • Remove my lifetime carbon emissions from the atmosphere
  • Inspire others to join the journey

My Carbon Zero has fully audited Simplicity, Santacroce Sàrl (the official company name under which Humane Marketing is registered)  and created for it a Carbon Balance Sheet, covering its Scope 1, 2 and 3 emissions since inception.

The total carbon dioxide emissions from Simplicity, Santacroce Sàrl’s business operations from its inception to this December 31st, 2022, are estimated to be 13.83 tonnes of carbon dioxide equivalents (tCO2e).

Applying a 20% uplift to Simplicity, Santacroce Sàrl’s final lifetime carbon emissions calculation brings Simplicity, Santacroce Sàrl’s current carbon impact to 16.60 tCO2e as of December 31st, 2022.

In late 2021, Simplicity, Santacroce Sàrl invested in 16 tCO2e worth of carbon credits from The Pond Foundation project partner, Ricehouse. 

As of December 31st, 2022, Simplicity, Santacroce Sàrl’s LCB sits at only 0.6 tCO2e.

I’m committed to report on my progress and the environmental, social, and negative carbon return my investments are achieving regularly.

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