How Lisa Foulger Found Liberation: Connecting with her story and bringing her authentic self to business and marketing

"The depth was always within me; Marketing Like We're Human brought it to life in my communication and marketing.”

This is a Case Study with Lisa Foulger, participant of the Marketing Like We’re Human aka The Client Resonator program. To find out more about the program click here. 

Case Study Snapshot

Lisa Foulger is a Entrepreneurial Growth Coach who works with entrepreneur leaders & founders to scale their leader mindsets and their businesses to make a bigger impact by consciously and deliberately making the lives of their people and the planet better.

Lisa Foulger, MLWH Case Study

Why Marketing Like We're Human aka 'The Client Resonator'?

Lisa and I had a great conversation about her experience of going through the Marketing Like We’re Human aka ‘The Client Resonator’ program. You can watch the full video below , or scroll down to read the shorter version.

Play Video about MLWH Case Study Lisa Foulger

I asked Lisa where she was before starting on the Marketing Like We’re Human journey:

“I was at a critical crossroads in my business, needing to decide where I wanted to take my business. This pivotal moment, about five months prior to joining the Marketing Like a Human program, left me in a state of uncertainty, grappling with ideas and overwhelmed by the wide landscape of possibilities for my business’s future. ”

Here’s what Lisa was looking for:

“Despite a successful 25-year corporate career and entrepreneurial ventures, I felt a deeper calling and needed to dig deep to figure out what would truly inspire me. The challenge was not only navigating this transition but also reframing my business to align with a newfound passion for mindset coaching. This shift required a different approach to marketing—one I had never ventured into before. I was looking for a path to help me shape my business and align my marketing with what was most inspiring and important to me.”

"The Marketing Like We're Human helped me discover my true self and a depth that was always present, but I didn't know how to access it. Connecting with that was so liberating! It will now manifest more authentically with my clients and my communication & marketing efforts. "

- Lisa Foulger

The results

I asked Lisa who she has become and why that makes her happy:

“[Bringing More of Me to my business and marketing] will connect me to the clients that I enjoy serving best and that I can inspire most. It will maybe take the relationships I have with some current clients deeper.”

“Through the program, I’ve observed a transformative shift in my approach to partnerships. This experience has broadened my perspective, unveiling a myriad of possibilities for diverse and meaningful collaborations. One such partnership has already taken shape with a fellow participant.”

Tangible results include:

"I felt very empowered through the process to explore more deeply and to find what was heart-driven in my business."

- Lisa Foulger

Final thoughts

It has been wonderful to watch Lisa’s journey through the 7Ps of Humane Marketing. 

Here are Lisa’s last thoughts:

“”I highly recommend the journey. It was a profound self-discovery experience, enriched by shared moments and navigating this path together with others in a small group. Sarah, you were an excellent facilitator, guiding us through this transformative journey. I’m genuinely grateful that our paths crossed, allowing us to share this impactful experience. Thank you very much.”

Thank you Lisa for sharing !

If Lisa’s experience got you curious about  the Marketing Like We’re Human program then let’s talk!
Check out the details and scroll to the bottom of that page to book a call with me.

Or if you’d like to read another case study about the group program experience and participants, then check out Adam Kawalec or Myriam Martinez’s or Rachael Cumberland-Dodd‘s or Rory Bakke’s experience.

The 7Ps of Humane Marketing

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