Speaking & Media
Sarah's Official Bio
Sarah Santacroce is the Founder of the Humane Business Revolution. She’s also an internationally recognized LinkedIn Consultant, entrepreneur, podcaster, ‘Hippie turned Business Coach’ and author of ‘‘Marketing Like We’re Human‘ and upcoming ‘Selling Like We’re Human‘ books.
Sarah has over a decade of experience in the fields of marketing, entrepreneurship, coaching, online business creation, and strategy. She has been facilitating, training, and holding space with in-person and online groups (1 – 100 people from all over the world) since 2010 and is trained in the ‘Art of Holding Space‘ as well as ‘The Art of Participatory Leadership‘.
Her approach is grounded in these pragmatic experiences, based on research and best practice. Bundled with her extensive inner work, knowledge about mindfulness, meditation, and alternative ways of healing, this creates a unique perspective on business that is holistic, humane, and gentle.
In recent years, Sarah’s upbringing and life’s experiences inspired a yearning to create a global movement that encourages people to bring more empathy and kindness to the business world, live a more meaningful life and take care of our mother earth and each other.
She lives in beautiful Switzerland where she was born and raised but considers herself an alternative thinking citizen of this world. When she’s not working she loves adventure and traveling (ask her about her alter ego in Sicily), yoga and nature walks or hanging out with her 3 boys (a husband and two teenage sons).
100 word bio
Over a decade of running a successful LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing.
As a ‘Hippie turned Business Coach’, Sarah has written two books, hosts the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way, the gentle way!
Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Her clients sometimes refer to her as ‘the female Seth Godin’.
Profile Pictures
LinkedIn Profile
“We had an epic conversation about a new business revolution that questions the current internet marketing paradigm! Loved it!”
-Thomas Waterman
Book Sarah for your podcast,
summit or other conference
Sarah is available for interviews on podcasts, webinars & summits on the following topics:
- The Humane Marketing Revolution – disrupting the current marketing paradigm
- Bringing more empathy & kindness to the business world
- Lead Generation for Service Based Businesses (I call it Social Serving)
- Getting More Clients – with ease and not sleaze
- Self-Promotion for introverts
- Humane Selling
My intention is to ensure that your listeners walk away from our conversation with practical information that they can implement right away. To help them implement I will also share my
1-Page Marketing Plan for heart-centered entrepreneurs.
If you think I’d be a good fit I’d love to hear from you.
Sarah Santacroce
“I think my chat with Sarah was one of our best interviews. We talked about relationship building, about being introverted entrepreneurs and her movement The Humane Business Revolution. I genuinely enjoyed talking to Sarah”
-Steve Gordon
6 Questions You Can Ask Me About Humane Marketing6
- What’s wrong with traditional marketing?
- Do we have proof that more humane marketing actually works?
- What are some examples of ‘Hype’ Marketing and how would you reframe those into gentler marketing?
- How do we bring more empathy to the business world?
- Tell us about your version of the 7 Ps of Marketing
- How do we make marketing beautiful?
6 Questions You Can Ask Me About Humane Selling
- What's the difference between marketing and selling?
- Why is Selling so uncomfortable for so many of us?
- How can we become better at selling?
- You talk about empathy vs. perspective taking. What's the difference?
- Instead of talking about a Sales Funnel, you suggest a Sales Path with signposts. Tell us more.
- You also coined the Gentle Sales Conversation in our Serene Garden. What's that about?
Check out the book
A blend of practical, real-world marketing applications and personal development, Marketing Like We’re Human is the definitive guide to marketing to today’s conscious customer in a new business world. Structured around three phases of transformation that revolutionize the traditional Ps of marketing, along with thought-provoking questions to guide the way, Santacroce lays out the necessary steps to replace the old way of marketing with a way that is aligned with your values, your story, and your own unique approach—with profound results.
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“You don’t have to be pushy to be successful! Marketing Like We’re Human is a blueprint for a world where those who use authentic marketing not only make the biggest impact – they also make the most money.”
–Dorie Clark, author of Entrepreneurial You and executive education faculty
Links to previous shows & SUMMITS I’ve been a guest on:
The Gentle Business Revolution with Sarah Santacroce – Selling with Love
A Great Challenge: Humanizing Marketing In These Times – Podcast and Business with JC Giraldo
Marketing Needs an Update: From Hype to Humane – Partner Up! with Amy Carroll
Picking Up The Pieces When Things Fall Apart (with Sarah Santacroce) – Andy Mort
Humane Marketing — The New Way – Get Out of Your Own Way NOW!
Marketing That Feels Good: An Interview with Sarah Santacroce – Write Now! Workshop Podcast
Authentic and Fair Pricing Mini-Course with Sarah Santacroce – HSP Entrepreneur Summit
Rebranding – the humane way! with Sarah Santacroce – Petchy
Promote Your Book The Humane Way with Sarah Santacroce – The Unlocked Creative
What is Humane Marketing? – The Business Storytelling Podcast
Sarah Santacroce, How to Bring the Human Connection Back to Marketing – InnovaBuzz
Selling Like We’re Human – Yarrow Digital
Sarah Santacroce – Humane Marketing – Head and Heart Therapy
Gentle Marketing with Sarah Santacroce – Rebel Therapist
Marketing the Gentle Way – Positive Turbulence
The Introverted Female Entrepreneur Success Summit
Sarah Santacroce: Gentle Marketing Revolution – Life Passion & Business
Authentic Business Building & Marketing Summit
Marketing Gets an Upgrade with Sarah Santacroce – Strategy Sprints
The Gentle Marketing Revolution with Sarah Santacroce – The Bridge Center of Transformation
The Quietly Influential Summit
Marketing and Selling with Integrity and Kindness with Sarah Santacroce – Sacred Changemakers Podcast
Marketing the Gentle Way with Sarah Santacroce – Business Chat Podcast
The Gentle Business Revolution with Sarah Santacroce – Up My Influence
Gentle Marketing and The Gentle Business Revolution with Sarah Santacroce – Awakening Leadership Podcast
Episode with Sarah Santacroce – The Gentle Marketing Revolution – The Conscious Action Podcast
Marketing Done Differently with Sarah Santacroce – Work Alchemy
Gentle Business Revolution with Sarah Santacroce – Pivot Podcast
Growing Your Business with Integrity and Kindness – Duct Tape Marketing
Are We Ready for the Gentle Marketing and Business Revolution? – The Nurse Keith Show
Empathy-Based Marketing with Sarah Santacroce – The Mindful Millionaire
A Conversation with Sarah Santacroce – Serving Strong Enterprises, LLC
How to Kill It With Your Story of Kindness – Business of Story
The Gentle Marketing Revolution with Sarah Santacroce – Growth Moves with Rob Tyson
Empathy in the Lightspeed Era of Marketing with Sarah Santacroce, Founder – The Gentle Business Revolution – The Gentle Project
Promote Your Business in a New Way with Gentle Marketing Revolution with Author Sarah Santacroce – Two Sisters Writing & Publishing
Heart Centered Marketing: Sarah Santacroce – STaR Coach Show
Gentle Marketing for Heart Centered Entrepreneurs – Nicole Burgess Soulfilled Sisterhood
Gentle Marketing Revolution with Sarah Santacroce [French]– Greenheart Business
The Joy of Marketing featuring Sarah Santacroce – Kandas Rodarte
A Gentle Business Outlook for 2021 – Andrina Tisi
Bringing Empathy and Kindness to Business & Marketing with Sarah Santacroce – Julie Foucht
Sarah Santacroce on the Gentle Business Revolution – The Creative Introvert
The Gentle Business Revolution with Sarah Santacroce – The Doubters
Gentle Marketing with Sarah Santacroce – Abundology
Gentle Marketing – Live Blissed Out Podcast
The Gentle Marketing Revolution with Sarah Santacroce Ep #41 – 20 Minute Marketing Podcast
The Gentle Business Revolution™ with Sarah Santacroce – Chris Decker
Rumble, Rise, Resonate – with Sarah Santacroce – The Human Conversation
The Gentle Business Revolution with Sarah Santacroce – The Art of Giving a Damn
The Gentle Business Revolution with Sarah Santacroce (Podcast) – Driven Female Entrepreneur Podcast
The Gentle Marketing Revolution – Business Elevation Show with Chris Cooper
Serving Others – How to Become a Channel for the Highest Good with Sarah Santacroce – Someone Gets Me
Hippie Turned Business Coach’s Gentle Marketing Revolution – Infinite Impact Radio
Bring more empathy & kindness to business & marketing – 12 Minute Convos
|The Gentle Business Revolution – Connect The Dots
Entrepreneur Excellence – A conversation with Sarah Santacroce
Gentle Business Revolution: A New Way to Work in the Modern World – Working Parent Resource Podcast
Doing things the ‘Gentle Business’ way – Entrepreneurs in Motion
A New Way to Market to Land Clients – It’s All About The Questions
A Human Approach to Marketing – Build a Bigger Life
Sarah Santacroce Is Sparking A Gentle Business Revolution – Love People + Make Money
The Gentle Business Revolution with Sarah Santacroce – Awarepreneurs Podcast
Are You An Introverted Nurse Seeking Professional Success? – The Nurse Keith Show
Anxiety-Free Marketing – The Art of Abundance
Stop Over Giving and Underselling – Ready For More! Podcast
Anxiety-Free Marketing anyone? – The Change Maker Podcast
Sarah Santacroce on LinkedIn and
Introvert Business Building – The Introvert Entrepreneur
Networking for Introverts with Sarah Santacroce –WealthClinic
How to Grow Your Business as an Introvert – The Creative Introvert
The Introvert Biz Growth Podcast – The Intronaut
Etre, pour un marketing sans anxitété – ValerieDemont.ch (French)