CASE STUDY

How the Marketing Like We're Human program unlocked a new way of marketing for Myriam Martinez

“I have become an official entrepreneur and business owner. I think I have taken ownership of these titles and really feel empowered”

Myriam Martinez

Case Study Snapshot

Myriam Martinez is a Women’s Mental Wellbeing Coach and Art Therapist who has transitioned her clinical work to a well-being coaching business six years ago. Before joining the Marketing Like We’re Human aka The Client Resonator program she was feeling defeated and just following the formulaic marketing advice, feeling frustrated by it and by the lack of results, thinking there’s something wrong with her.  

Myriam Martinez, MLWH case study

Myriam and I had a great and authentic conversation about her experience of going through the Marketing Like We’re Human aka ‘The Client Resonator’ program. You can watch the full video below, or scroll down to read the shorter version.

Play Video about Case Study for Marketing Like We're Human Myriam Martinez

Myriam Martinez – Women’s Mental Wellbeing Coach and Art Therapist

Why Marketing Like We're Human aka 'The Client Resonator'?

I asked Myriam where she was before starting on the Marketing Like We’re Human journey:

“I was feeling kind of defeated, not really sure if I could have this business and have it flourish and be successful.”

“I was definitely following the mainstream marketing advice: post on Social Media every day, create a funnel… that type of formulaic approach.  It wasn’t a formula that I felt comfortable with at all. And I was just going through the motions and I had this disconnect with my business because of it.”

Here’s what Myriam was looking for:

“I had read your book and felt this feminine energy coming from it. And I thought: that feels right to me. So I followed my intuition and signed up

"What stood out for me was the emphasis on myself. Most marketing programs I saw start with your avatar or ideal client. It was so different to start with myself and it gave me a framework of who I am and how to build my business around this core."

-Myriam Martinez

The results

I asked Myriam who she has become and why that makes her happy:

“The program has completely changed how I create. So whether it’s a Facebook post, my bio or a blog article, it feels like it’s coming much more from my center, from me. It’s so much easier to just kind of sink in, get connected and then start creating my copy from that place – and it feels so much better.”

“And I’m thinking things through more, how my message might help the world essentially – rather than just posting for the sake of it. Getting connected to my why, that’s what drives everything”

 

Tangible results include:

Final thoughts

I asked Myriam if she’d like to share anything with people who may be hesitating about signing up?


Here are Myriam’s final thoughts:

“Oh gosh. Don’t hesitate. If the way you are currently marketing your business is not working for you, it’s most likely because you are following a very masculine system. By going through this program you will feel validated for who you are and you might experience this huge mindset shift that will unlock a new way of marketing for you – one that comes from within.”

Thank you Myriam for sharing !

If Myriam’s experience got you curious about the Marketing Like We’re Human program then let’s talk!
Check out the details and scroll to the bottom of that page to book a call with me.

Or if you’d like to read another case study, have a look at Adam’s or Aimee’s experience. 

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