Is Slow Business More Humane?
In this new episode titled “Is Slow Business More Humane,” we discover the world of slow business with Andy Mort, a Slow Business Coach, songwriter, and sound artist.
The Humane Marketing Podcast
The Humane Marketing podcast is for Humane Marketers, a generation of marketers who cares: for ourselves, our clients and the planet!
Over 220 episodes, we’ve explored marketing, selling, and building a business that doesn’t cost you yourself. Guests have included some of the most thoughtful voices in conscious business — and in between, I’ve shared my own frameworks, struggles, and evolving thinking in solo episodes.
The show is currently on pause. Not a full stop — more of a breath. I’m in a season of inner development work, and it felt right to honour that rather than produce content for its own sake. Very humane of me, right? 😉
The archive is rich and very much alive. If you’re new here, the best place to start is below.
We are Changemakers, before we are marketers!
Be the change you want to see in the world!
The Humane Marketing Podcast is for you if:
- you are a heart-centered entrepreneur or Changemaker who is looking for a different, a better way to market your business
- you are an entrepreneur who is tired of the traditional, hypey marketing model and are ready for a paradigm shift.
- You might also be a Marketing Impact Pioneer, working for an organization who does business for good.
The Humane Marketing Podcast is organized around the 7Ps of Humane Marketing
The 7Ps of Humane Marketing are the framework at the heart of everything I teach. Unlike the traditional marketing Ps, these start on the inside — with you, your purpose, and your values — before moving outward to strategy and promotion.
In these seven solo episodes I walk you through each P, one at a time. Think of it as a free audio introduction to the entire framework.
- Passion: As a conscious entrepreneur, being of service and making a difference is your driving force. This means that your main objective with marketing is to be of service to others all while running a successful business & making money.
- Personal Power: Your uniqueness only fully comes to life (and business) once you learn about and have a deep understanding of your unique super powers.
- People: You don’t need to be liked by everyone; you just need to be loved by your tribe. So let’s work on finding out who’s in your tribe. How do they think? What do they wear? Which Youtube channel do they watch? Which books do they read? What language do they use? Do they have the same values as you?
- Product: This is where we build a product or service that is so good, so compelling, so unique that people simply will want to buy
- Pricing: We discuss money, as well as different ways of pricing your services & products that follow the guidelines of the Humane Business Paradigm, a win-win that is about serving your community while making money. I call that Financial Integrity.
- Promotion: If we are conscious of always marketing from the inside out by reminding ourselves of our Passion, Personal Power & People, the promotional activity becomes almost effortless. This is where ‘daring to be different’ and using vulnerability and authenticity is so essential.
- Partnership: Isolation creates anxiety! As Gentle Marketers we believe in collaboration and make relationship-building a priority in our business & marketing model.
The Humane Marketing Podcast is listener-supported
Get Your Content Found By The Right People
In this episode of the Humane Marketing Podcast, we’re joined by Kelly Drewett to explore the art of getting your content found by the right people.
How Do You Define Success as an Entrepreneur?
TLDR: Many entrepreneurs chase a definition of success that was never truly theirs. In this extract from Marketing Like We’re Human, Sarah Santacroce explores why
How We Can Change The World With More Meaningful Human Conversations
In this episode, Tamas Hovanyecz joins us to explore how meaningful human conversations can reshape business for the better.
How to Make Money Quickly & Ethically
In the world of business, “making money quickly” often makes us think of manipulative tactics, pushy sales, and seeing people as walking wallets. But what if there’s another way? What if you could generate quick revenue while staying true to your values and building trust with your audience?
Overcome Tech Overwhelm & Boost Efficiency
In this episode, I’m joined by Avital Spivak, an online tech coach and certified business manager, to discuss how heart-centered entrepreneurs can overcome tech overwhelm and use tools to boost efficiency.
Partnering with AI in a Human(e) Way
In this episode of the Humane Marketing podcast, Sarah speaks with Marc Winn about how AI and automation can enhance human interactions and support meaningful connections when used with the right intentions.
They explore the impact of AI on marketing and the workforce, reflecting on how businesses can shift from manipulation to empowerment.
Decide for Impact
In this episode, Erno Hannink joins me to explore how mission-driven entrepreneurs can make decisions that align with their values and create meaningful change.
Understanding Your Relationship with Money
In this new episode, Sarah sits down with Emily Shull to explore the complex relationship we have with money. They delve into why many people find this topic challenging and stressful, discussing common beliefs and narratives that shape our financial decisions.
Effortless & Authentic Social Media Post Writing
In this episode of the Humane Marketing podcast, I’m joined by Pauliina Rasi to explore the art of effortless and authentic social media post writing. We dive into why writing for social media can feel daunting, and how you can overcome those challenges by finding your unique voice and style.
99 episodes of the previous show
Click HERE to browse through and listen to the 99 previous episodes of this show, under the name of The Gentle Business Revolution show.
The 7Ps of Humane Marketing
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