The Humane Marketing Blog
Here I share in-depth, inspiring, and/or practical articles to help you integrate Humane Marketing in your small business.
The topics are organized into different themes like:
I also address my favorite topics such as inner work (the P of Personal Power), strategy for the new paradigm, the Being and the Doing, Sustainability, the Inner Development Goals and more.
The Humane Business Manifesto tells you more about my vision and my life’s work. If you need help with your life’s work and telling the world about it, check out the Marketing Like We’re Human aka The Client Resonator program or my 1-on-1 Humane Business Coaching services.
All articles are researched and written by me, Sarah Santacroce. Yes, in all transparency I use ChatGPT as a brainstorm partner.
The New Way of Selling
The New Way of Selling: truth, sovereignty, worthiness. Ditch scripts and scarcity. Offer clear choices, spacious timing, and consent. If it serves—beautiful. If not—beautiful too.
Sales Funnel Alternative: From Funnels to a Gentle Sales Path
Looking for a humane sales funnel alternative? Meet the Gentle Sales Path—sovereignty, transparent communication, ethical signposts, and calm, effective sales.
How to Run a Group Coaching Program
Running a group coaching program takes more than great content. Learn how to streamline logistics, keep participants engaged, and protect the intimacy that makes your
Group Coaching Program: Enrolment Best Practices
Enrolment doesn’t end when someone signs up. Learn best practices to build trust, set clear expectations, and create a strong foundation for your group coaching
Pricing a Group Coaching Program
Pricing a group coaching program isn’t just about numbers. Learn how to align your price with the value you deliver, reward early commitment, and build
Not Enough Participants for Your Group Coaching Program?
Worried about low sign-ups for your group coaching program? Learn how to set a minimum, create humane pivot options, and handle both too few —
