Humane Business & Marketing Coaches

adam Kawalec, certified humane business & marketing coach

Adam Kawalec, Certified Humane Marketing Coach

Hi, I'm Adam 👋🏽

A former top-level manager turned business & life coach, co-founder of a unique and internationally recognized personal trainer school, a teacher and student of change that lasts.

I have a corporate background where I had a rocket career in leadership and organisational development and became one of the youngest leaders to ever join the senior management team.

While there, I championed a “radical” approach to productivity and performance, that when we feel better we do better.

This approach and its results put me on the map and on the fast track for promotions and bigger responsibilities. After almost 10 years developing departments and hundreds of people I decided to break out on my own and bring more freedom, joy and ease for every working individual.

I coach people 1-on-1 or in groups, typically busy freelancers, entrepreneurs and small business owners wanting not just success in business but in life as well – achieving both their financial and lifestyle goals.

I do what other business and marketing coaches do, only differently …

Typical things we work on:

  • Marketing
  • Selling
  • Business setup and systems
  • Mindset

For example, I help my clients learn a no-marketing-approach and to sell without selling. To me, connecting and creating clients doesn’t have to be an uncomfortable experience.

Abraham Lincoln said, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” Just like Abraham I help you focus on setting up your business and its systems in a way that will save you not just time, but also the stress and frustration that happens when you’re working IN your business instead of ON your business.

With the time saved you can do more great work; increase your income and/or your impact, or you can simply work less and have more time for what else that matters to you.

Finally, business systems are not the only thing that can be sharpened to help you increase your impact and income, which is why a big part of the work I do with clients is mindset work.

With me, the work we do should be lasting, effective and fun (if it’s not fun, then what’s the point). Professional development doesn’t have to be hard!

Having built my own business on word-of-mouth referrals, through authentic and aligned business building, I wanted to spread and share this knowledge by hosting an expert summit interviewing people in the service entrepreneur industry who masterfully also built their businesses in a more humane, authentic and aligned way.

Having had Sarah on as one of my expert speakers and having read her first book, Marketing Like We’re Human, I knew that I wanted to learn more from her, and so I joined her community, her circle and eventually her Marketing Like We’re Human Coaching Program.

What drew me to Sarah and what called to me to become a Certified Humane Marketing Coach, was the brilliant framework that Sarah has built with her humane marketing and selling concept, which helps heart-centered entrepreneurs become the impact pioneers they are without needing to resort to conventional, scarcity- and urgency-driven “bro-marketing”.

Through the combination of Sarah’s online Marketing Like We’re Human Coaching Program and receiving the support, tools and personal coaching from me you will be able to build out and grow your business in a more kind, aligned and authentic way.

So if you feel called to embark on a more humane entrepreneurial journey, with less overwhelm, we should get on a call.


  1. Book your complementary 30-minute Clarity Call with Adam.

  2. Start coaching! Once your payment is set up, you’ll get access to the online program and you’ll schedule your first calls with your coach.

Not quite ready for 1:1 Coaching? Choose our Self-Study program

Maybe it’s not the right time for 1:1 Coaching yet? In this case have a look at the Marketing Like We’re Human Online Program. It’s a self-paced program including:

  • video tutorials
  • workbooks
  • a private community to ask your questions
  • 6 months of membership to the Humane Marketing Circle

The 7Ps of Humane Marketing

Get the Fill In the Blank One-Page Marketing Plan

Humane Marketing 7ps

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