Humane Business & Marketing Coaches

adam Kawalec

Hi, I'm Adam 👋🏽

A former top-level manager turned life & business coach, co-founder of a unique and internationally recognized personal trainer school, a teacher and student of change that sticks. 

I used to be overweight, overworked and overstressed, lacking any real connection and healthy relationships, feeling tired and depressed. That was before I decided to stop struggling to survive and instead start living to thrive.

I coach people 1-on-1 or in groups, typically busy freelancers, entrepreneurs and small business owners wanting not just success in business but in life as well – achieving both their financial and lifestyle goals.

I believe that having success without fulfilment is the worst kind of success, to have it ALL and still be missing something. I help people achieve success THROUGH fulfilment.

I bring clarity and simplicity to otherwise complicated and confusing ideas and understandings, and I help evoke the innate confidence in the people I meet. I put these powers to use in all of my coaching, training, speaking and workshops to help people open their minds and transform their lives and businesses.

After pursuing and achieving a rocket career in the corporate world of leadership and organisational development, I left to launch my own coaching business with the intention to help and serve people on a much deeper level. 

When working with me, I bring all my knowledge and experience from my time as a top level manager, trainer and entrepreneur helping hundreds of people to change, combined with all the years of personal transformation and development from hundreds of books, courses and working with my own coaches.

Having built my own business on word-of-mouth referrals, through authentic and aligned business building, I wanted to spread and share this knowledge by hosting an expert summit interviewing people in the service entrepreneur industry who masterfully also built their businesses in a more humane, authentic and aligned way.

Having had Sarah on as one of my expert speakers and having read her first book, Marketing Like We’re Human, I knew that I wanted to learn more from her, and so I joined her community, her circle and eventually her Marketing Like We’re Human Coaching Program.

What drew me to Sarah and what called to me to become a Certified Humane Marketing Coach, was the brilliant framework that Sarah has built with her humane marketing and selling concept, which helps heart-centered entrepreneurs become the impact pioneers they are without needing to resort to conventional, scarcity- and urgency-driven “bro-marketing”.

Through the combination of Sarah’s online Marketing Like We’re Human Coaching Program and receiving the support, tools and personal coaching from me you will be able to build out and grow your business in a more kind, aligned and authentic way. 

So if you feel called to embark on a more humane entrepreneurial journey, with less overwhelm, we should get on a call.


  1. Book your complementary 30-minute Clarity Call with Adam.

  2. Start coaching! Once your payment is set up, you’ll get access to the online program and you’ll schedule your first calls with your coach.

Not quite ready for 1:1 Coaching? Choose our Self-Study program

Maybe it’s not the right time for 1:1 Coaching yet? In this case have a look at the Marketing Like We’re Human Online Program. It’s a self-paced program including:

  • video tutorials
  • workbooks
  • a private community to ask your questions
  • 6 months of membership to the Humane Marketing Circle
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