Promotion

These conversations fall under the P of Promotion of the Humane Marketing Mandala. If you don’t know what I’m talking about, you can get your 1-Page Marketing Plan with the 7 Ps of Humane Marketing at https://www.humane.marketing/1page

Global Online Communities with Eddy

Eddy shares thought-provoking perspectives on the distinction between communities and audiences, drawing from real-life examples, talks about the essence of “Community” and explains the numerous benefits of communities, for its members and the brand. Eddy’s definition, “When at least two people begin to feel concern for each other’s welfare,” encapsulates the spirit of community.

Meg Casebolt

Cornerstone content: Attract the right clients

In this episode of the Humane Marketing podcast, I talk to Meg Casebolt, founder of Love At First Search, about search engine optimization (SEO) and specifically about Cornerstone content. We discuss the basic steps to optimize a website for search, using empathy in keyword research, whether to aim for high traffic or low competition keywords, …

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Teresa Heath-Wareing

Humane Listbuilding: How to Communicate via email

In this episode of the Humane Marketing podcast, we delve into the world of email marketing and listbuilding with guest Teresa Heath-Wareing, an online business, marketing, and mindset expert. As part of our ongoing exploration of the 7Ps of the Humane Marketing Mandala, we focus on the ‘P’ of Promotion and discuss how to make …

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Hillary Rea

Business Storytelling: Finding Your Core Story

In this episode of the Humane Marketing Show, host Sarah Santacroce speaks with Hillary Rea, the founder of Tell Me A Story, a communication consulting and coaching business. Hillary is an award-winning storyteller with a radically different approach to storytelling. Together, they discuss the importance of finding your core story and superpowers, and how to …

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Emily McGuire

Building Community Through Your Email List

Today I’m speaking to Emily McGuire about Building Community Through Your Email List Emily is the Customer Evangelist at AWeber – a people-first Email Service Provider. With lessons learned over a decade in tech, sending thousands of email campaigns, and working on email campaigns earning over $80 million in revenue, Emily loves sharing the mistakes …

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Viv Guy

Growing Your Business Without Social Media

Today I’m talking to Viv Guy about growing your business without social media. Viv is a business coach, mentor, strategist, and the host of the podcast Marketing Without Social Media. Viv is passionate about helping service-based business owners create recurring 5k+ months, WITHOUT social media (bye-bye hamster wheel of content!), having created her first successful …

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