Here’s Why I Don’t Worry About My Ideal Client Avatar – And What I do Instead!
Find out why I don’t worry about my ideal client avatar, and what I do instead to resonate with my people. It’s called Humane Marketing
Humane Marketing
In this section of the Humane Marketing Blog you find a selection of articles that have to do with humane marketing, lead generation, empathy in marketing, ethical and unethical marketing and more.
If you’d like to learn more about the 7Ps of Humane Marketing and receive regular helpful emails from me, then download my 1-Page Marketing Plan based on the 7Ps of Humane Marketing.
Unconventional Marketing for Entrepreneurs: Breaking Away from Pushy Marketing
Unconventional Marketing is all about doing the right thing to leverage business for good. This article looks at what Unconventional Marketing is and how you can be a Humane Marketer too.
Why I Use a Different Word for Target Audience – & Why It Matters
Target Audience sounds aggressive. I use another word for this negative marketing language. This short article suggests a ‘target audience’ synonym.
‘I’m Struggling to Find My Niche’ – Here’s a Different Approach
Sarah, I’m Struggling to Find My Niche – Here’s a Different Approach Are you struggling to find your niche? The pressure to define a super-specific niche can feel overwhelming. You might feel forced into a box that just doesn’t fit. But what if there’s a different way? What if your ideal clients aren’t defined solely by …
‘I’m Struggling to Find My Niche’ – Here’s a Different Approach Read More »
Inner Development Goals and Humane Marketing
This article explains how the Inner Development Goals & Humane Marketing are very aligned and how Humane Marketing can help Changemakers …
Marketing without Social Media and Still Have a Thriving Business
If you’re feeling overwhelmed, this guide will hopefully provide you with valuable insights and practical tips on how to do marketing without social media while still thriving as an entrepreneur.
Customer Relationship Marketing: Building Strong Connections
In a world where everything’s virtual and fast there’s this superpower called “customer relationship marketing.” It’s about deep and real…
Creating a Marketing Canvas: A Humane Approach
In this article, we will dive deep into the concept of the Marketing Canvas—a human-centric approach that replaces cold sales funnels with a warm and ethical framework designed to resonate with your ideal clients, all while staying true to your values and revolutionizing the way you market. Ready?
Responsible Marketing for Changemakers!
Some call it “responsible marketing”, others say “ethical marketing” and here we refer to it as Humane Marketing :-). No matter what you call it, it’s all about doing the right thing to leverage business for good. This article looks at what Responsible Marketing is and how you can be a Responsible Marketer too.
Marketing for Changemakers: Impact & Income with Humane Marketing
As a Changemaker you are driven by your passion and purpose – and wanting to make a difference in this world – and helping us all to change the paradigm. However, you may find yourself facing the challenge of marketing yourself and your services – a realm that might feel unfamiliar or even uncomfortable. This article is here to guide you through effective marketing strategies that align with your values, so you can authentically connect with your ideal clients and amplify your impact.
